PostHog Review (2025)

An in-depth review of PostHog, its features, pricing, and how it compares to alternatives.

Quick Facts

  • Target Audience:Product teams
  • Privacy Focus:Strong
  • Hosting:Both (Cloud and Self-hosted)
  • Website:Visit Site

Core Features

  • Heatmaps:Yes
  • Session Recordings:Yes
  • Conversion Tracking:Yes
  • Real-time Data:Yes

Privacy & Compliance

  • Cookieless:
  • GDPR Compliant:Yes
  • Script Size:N/A
  • Data Retention:N/A

What is PostHog?

PostHog is an open-source analytics suite with product analytics, session recordings, feature flags, and A/B testing. It has evolved into a full-stack platform for teams building and optimizing digital products.

Key Features

Core Analytics

  • Conversion Tracking
  • Real-time Analytics
  • Data Layer Integration
  • Edge Computing

User Behavior Analysis

  • Heatmaps
  • Session Recordings
  • Scroll Depth Tracking
  • Funnel Analysis

Pricing

Pricing Model:
Freemium (Free self-hosted; Cloud from $20/month)
Pricing Details:

Free self-hosted version; cloud-hosted plans start at $0.000225 per event.

Visit Official Website

How PostHog Compares to UserBird

Why Choose UserBird?

  • Cookieless tracking - UserBird doesn't use cookies, making it more privacy-friendly than PostHog
  • Scroll depth tracking - See how far users scroll on your pages, a feature not available in PostHog
  • Edge computing - Faster performance and reliability compared to PostHog's architecture
  • Simple, intuitive interface - UserBird prioritizes ease of use without sacrificing power
  • 5-year data retention - Keep your analytics data for longer than most alternatives
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PostHog Alternatives

Looking for alternatives to PostHog? Here are some other popular analytics tools you might want to consider:

AckeeAdobe AnalyticsAmplitudeAWStatsClickyCloudflare AnalyticsContentsquareCrazy EggFathom AnalyticsFullStoryGoAccessGoogle AnalyticsGoogle Analytics 360GoSquaredHeapHotjarMatomoMicrosoft ClarityMixpanelOpen Web AnalyticsPendoPlausible AnalyticsSegmentShynetSimple AnalyticsSnowplow AnalyticsStatcounterUmamiWoopra

Additional Notes

GDPR compliant, open-source

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