PostHog Review (2025)
An in-depth review of PostHog, its features, pricing, and how it compares to alternatives.
Quick Facts
- Target Audience:Product teams
- Privacy Focus:Strong
- Hosting:Both (Cloud and Self-hosted)
- Website:Visit Site
Core Features
- Heatmaps:Yes
- Session Recordings:Yes
- Conversion Tracking:Yes
- Real-time Data:Yes
Privacy & Compliance
- Cookieless:
- GDPR Compliant:Yes
- Script Size:N/A
- Data Retention:N/A
What is PostHog?
PostHog is an open-source analytics suite with product analytics, session recordings, feature flags, and A/B testing. It has evolved into a full-stack platform for teams building and optimizing digital products.
Key Features
Core Analytics
- Conversion Tracking
- Real-time Analytics
- Data Layer Integration
- Edge Computing
User Behavior Analysis
- Heatmaps
- Session Recordings
- Scroll Depth Tracking
- Funnel Analysis
Pricing
Pricing Model:
Freemium (Free self-hosted; Cloud from $20/month)
Pricing Details:
Free self-hosted version; cloud-hosted plans start at $0.000225 per event.
How PostHog Compares to UserBird
Why Choose UserBird?
- Cookieless tracking - UserBird doesn't use cookies, making it more privacy-friendly than PostHog
- Scroll depth tracking - See how far users scroll on your pages, a feature not available in PostHog
- Edge computing - Faster performance and reliability compared to PostHog's architecture
- Simple, intuitive interface - UserBird prioritizes ease of use without sacrificing power
- 5-year data retention - Keep your analytics data for longer than most alternatives
PostHog Alternatives
Looking for alternatives to PostHog? Here are some other popular analytics tools you might want to consider:
AckeeAdobe AnalyticsAmplitudeAWStatsClickyCloudflare AnalyticsContentsquareCrazy EggFathom AnalyticsFullStoryGoAccessGoogle AnalyticsGoogle Analytics 360GoSquaredHeapHotjarMatomoMicrosoft ClarityMixpanelOpen Web AnalyticsPendoPlausible AnalyticsSegmentShynetSimple AnalyticsSnowplow AnalyticsStatcounterUmamiWoopra
Additional Notes
GDPR compliant, open-source
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