Heap Review (2025)

An in-depth review of Heap, its features, pricing, and how it compares to alternatives.

Quick Facts

  • Target Audience:Product teams
  • Privacy Focus:Moderate
  • Hosting:Cloud (SaaS)
  • Website:Visit Site

Core Features

  • Heatmaps:No
  • Session Recordings:Yes
  • Conversion Tracking:Yes
  • Real-time Data:Yes

Privacy & Compliance

  • Cookieless:
  • GDPR Compliant:Yes
  • Script Size:N/A
  • Data Retention:N/A

What is Heap?

Heap is a product analytics tool that automatically captures all user interactions without manual tagging. It provides retroactive analysis, user journeys, and event funnels, enabling deep behavioral insights.

Key Features

Core Analytics

  • Conversion Tracking
  • Real-time Analytics
  • Data Layer Integration
  • Edge Computing

User Behavior Analysis

  • Heatmaps
  • Session Recordings
  • Scroll Depth Tracking
  • Funnel Analysis

Pricing

Pricing Model:
Freemium (Free up to 10K sessions/month)
Pricing Details:

Free plan available; paid plans require contacting sales.

How Heap Compares to Glass Analytics

Why Choose Glass Analytics?

  • Heatmaps included - Unlike Heap, Glass offers heatmaps to see exactly how users interact with your site
  • Cookieless tracking - Glass doesn't use cookies, making it more privacy-friendly than Heap
  • Scroll depth tracking - See how far users scroll on your pages, a feature not available in Heap
  • Edge computing - Faster performance and reliability compared to Heap's architecture
  • Simple, intuitive interface - Glass Analytics prioritizes ease of use without sacrificing power
  • 5-year data retention - Keep your analytics data for longer than most alternatives

Heap Alternatives

Additional Notes

GDPR compliant

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